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PROPOSED RULECOMMENTS DUE NOVEMBER 30, 2026

Rule on Impersonation of Government and Businesses

Federal Trade Commission

The Federal Trade Commission ("FTC" or "Commission") proposes to commence a rulemaking proceeding to prevent certain unfair or deceptive acts or practices by search engine, social media, and other digital marketplace platforms that further government and business impersonation scams to defraud consumers. The Commission is soliciting written comment, data, and arguments concerning the need for such rulemaking.

Published October 1, 2026Document 2026-20143

How to comment

Comments are due November 30, 2026. Submit through the link above or follow the instructions in the document's ADDRESSES section. Say who you are, how the rule affects you, and what should change, with evidence. Comments are usually public, so leave out anything private.

New to this? Start with our free public-comment guide and example, watch Rulemaking 101 or read How to Comment on Federal Rules.

From the Federal Register as of November 3, 2026. Deadlines can change; the official document governs. Not legal advice.

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